Cheap leases, low APR and big incentives

Seems like someone is willing to do anything to move metal.
Sounds familar.

With April’s sales volume down over 41% and Ford pushing it aside in the numbers race, the Toyota division is motivated to move units in May. At the request of dealers, the automaker is boosting production of its best-selling Toyota Camry and popular RAV 4 SUV. In addition, a new ad campaign, called “Perfect Timing,” started on Friday. It is an attempt to boost sales on vehicles using reduced interest rates, more consumer cash and a focus on low payment leases. The campaign caters to regional needs with aggressive leases in the East, and zero-percent interest rates in the West and Midwest. Bob Carter, Toyota division general manager, told Automotive News that “there will be an enhanced package of incentives compared with what Toyota currently offers.”

If you are in the market for a Toyota, now seems like the time to buy.
Unless you listen to Obama who suggest you only buy American.