FOR IMMEDIATE RELEASE.
MONTREAL, Quebec, March 22th 2009.
Eric Belec announces today that it has agreed to acquire DMCC (Promotion Driftmania Inc.) from Alex Crepault to promote and manage the only professional Canadian drift championship.
The acquisition combines DriftThing Nights, a local Quebec based amateur series and Castrol DMCC, the only national professional championship in Canada. Eric Belec’s experience in promotions and event management will be a great asset to DMCC’s existing staff.
The DMCC team has been built since 2004, a strong championship that complements Eric’s mission; to organize safe and exciting events where fans will be kept on the edge of their seats until the final event.
Eric Belec has been involved in drifting since 2004 and started out as a sponsor of DMCC and a promoter for DriftThing Nights, an amateur competition and practice series. In the last two years DriftThing has had over 35,000 people attend the events.
“This is one of the greatest news since the beginning of the Castrol DMCC. With my involvement, we will go forward to build the strongest driver base ever in the Canadian history. With 5 Professional events in eastern Canada, 4 in the western Canada, 4 Pro Am Championship dates and 17 DriftThing Night practices, we make sure that we are going forward to bring drift sport a step ahead. 2009 represents a real challenge with the global economy but all our team members from all provinces are working hard to bring the visibility this extreme sport deserves” said Eric Belec at the first official meeting in Montreal, Quebec.
Eric Belec will be using DMCC’s original staff and incorporating them into the new business plans for 2009. This years attention will be focused on media coverage with the use of a national PR firm, TV, strong web visibility and auxiliary entertainment at events.
To find out more info on DMCC or DriftThing, please visit the following website www.dmccdrift.com and www.driftthing.com (new website to release by April 1st 2009)