3am infomercial should do the trick.
All depends on the person. Honestly, I would be in the same boat, I have my own routine and am not really interested in personal training.
But if it was someone who was newer to the idea of working out, and you can visibly see they don’t have much of a clue, I think that would be more of a target audience.
I should’ve clarified that before
Make up a bunch of business cards and chat up the cougars at Blue, Snooty Fox, etc?
I honestly don’t see the market for it in buffalo. as in The profit margin wouldn’t be high enough to be a little more expensive than normal gyms. In turn forcing prices to be raised and Buffalo not being able to afford it
Go to all the nearby businesses, offer the front desk ladies a free workout session, and provide them with additional ones for each person from their office that signs up.
You then have no problems getting in the door, the front desk is usually where the “barrier” is. You have then turned that stop from a barrier to a lead generator. Local businesses are going to be your best bet.
X…
I think making a big deal of your accreditation would be a big one.
Kinda weird to hear “Hey I am a spa owner. Come in for a massage” without some official type thing
Have one exceptionally hot female trainer and one exceptionally hot male trainer.
Cater to people who like to be one on one with hot people while paying for it.
/profit.
Money. Nice
Make a rap video in the gym with a cameo from Bobby Light!!!
took the words right out of my mouth. :tup:
im in the middle of getting my ACE certification. And if he was certified by any NCCA sponsored certification program he should have been flooded with knowledge about advertising and building up a client base.