What type of club/bar/lounge does B-lo need?

word, my roomates all own club w and they are still trying to figure out what type of bar they want to be. they fall under the category of a rock bar, but since the recent addition of an internet jukebox, rap music is starting to make its way into the club. but they cant really go wrong when they customers can choose and play their own music. but along with the music, i beleive there has to be more to draw a crowd in.