[quote=“Jack,post:51,topic:32029"”]
Is cost ever really a factor when you’re looking to buy a $70k vehicle over a $100k vehicle? No.
[/quote]
Yes it is.
A new V right now is $53,470 with everything including sunroof, navi, xenons, etc. You can take off the sunroof and get it for $52,270.00
M5 is $82,900 plus Destination & Handling $775 plus a couple grand in accessories.
I would say 30 grand separates customers. Even if they raise the price to 60 it will still be 25 grand.